To set up Amazon Header Bidding, follow these steps:
Navigate to the Ad Sources section and click on the CREATE AD SOURCE button, then select Amazon.
Enter a descriptive name for your ad tag to easily identify it.
Provide the following information to set up Amazon video header bidding in the player:
- Publisher ID: Your publisher ID from Amazon.
- Slot ID: Confirm the case-sensitive slot ID with your account manager for proper integration with APS.
If you opt to use GAM as a mediation layer, enter your GAM VAST ad tag URL, which our player will use to fetch the appropriate Amazon video header bidding line items. Ensure you've correctly set up Amazon line items in your GAM ad server for this to work.
Optionally, set a floor price.
Partner custom macros: Configure site-wide macros that you can set on a per-site/partner basis in your account.
Amazon ad source settings:
Active: Choose whether the ad tag should be active or not. If disabled, the player will ignore this ad tag in its waterfall.
RON: Select this option if you want the tag to be a Run of Network tag, making it available for use on all your domains in the CMS.